The financial technology (fintech) revolution is knocking on our door and a tidal wave of change is coming with it. This wave is already changing the way we do business, and will continue to bring major change in financial efficiency, nurture more businesses and break the strangle hold conventional banks and other institutions have on the industry.
Hot Topic Series: A Panel of Digital Marketing Experts
October 15, 2015 | Written by Matt Beuschlein
#MeetMixBizX is the name and networking, learning, eating and drinking was the game. BizX’s second hot topic event was a complete success. Thank you to all who attended and made last night such a smashing success.
The BizX community took over the Rumpus Room at LunchBox Labratory Seattle last night for the second BizX panel discussion, this time taking aim at all things digital marketing.
Employee turnover, especially in key management and team member positions, is killing the ability of small and medium sized companies to increase their top line sales and bottom line profitability. In my restaurant and hospitality consulting business, I have seen so much damage created by turn over, that I am surprised anyone is making money.
This has led me to revisit a management concept that every service and product delivery business should consider if they plan on being around for the long term, or are considering expanding their current operations– developing highly autonomous, self–managed teams (SMT’s). This is not a new concept; variations of this leadership system or pieces of it have existed in service businesses for decades.
Hubspot is an amazing sales and marketing platform. But just like with Superman and kryptonite or Achilles's heel, everything has a weakness, or in Hubspots case, had a weakness.
If anything were to happen in HubSpot, data is damaged by a bad workflow, there is a system bug or an incorrect keystroke there was no easy way to see what information had changed - until now.
The Abandoned Little Cart in the Corner
October 8, 2015 | Written by Matt Beuschlein
You almost never see people abandon their grocery laden carts in the checkout line of a store. However the world of eCommerce is an entirely different animal - it happens all the time
Roughly 3 out of 4, or 68% of prospective buyers, abandon their electronically loaded carts right at the finish line. Can you imagine the revenue represented by those lost customers? Thanks to Business Insider, it’s estimated that collectively, we’re looking at roughly $4 trillion in lost revenue.
I can’t help you keep them all, but I’d certainly like to try. Here are some steps to keep those customers from leaving their carts behind.