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Topic: Business Resources

Business Resources

7 Steps to Hiring the Dream Team

July 13, 2015 | Written by Matt Beuschlein

Measure twice, cut once - a common theme on any jobsite. The same should be said in an office, interview twice, hire once. Not literally of course, but make sure you are really hiring the right man or women for the job. Hiring can be both an exciting and scary thought, as research shows that “even an $8/hour employee can end up costing a company around $3,500 in turnover costs, both direct and indirect.”

Surely not all employees will cost that much to hire, not even close, but advertising, drug screenings and background checks, to name a few, can quickly add up. This means when it comes time to bring new people into your company, you’ll want to be sure you’ve hired the right person, who will learn and grow with the company for a long time.

Here are our top tips on what to look for to achieve success when hiring a new employee.

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Business Resources

5 Management Mistakes That Kill Innovation

July 10, 2015 | Written by James Alberson

Since most of us aren't quite as perfect as we'd like, mistakes are bound to happen. But there are mistakes, and then there are the why-didn't-we-see-this-coming-type mistakes. Let’s look at the latter of the two and talk about how we can avoid 5 big innovation killers that can run rampant in any office or workplace.
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Business Resources

Start the Summer Right to Finish the Year Strong

July 9, 2015 | Written by Matt Beuschlein

Ahh, temperatures are rising and summer has officially begun! It’s time again for swimsuits, sun and oh yeah, mid-year reviews.

We all start the year with an idea of goals and resolutions for how we’ll succeed in the work year ahead, but when we get to our mid-year reviews, are we really satisfied?

But even if we’re not where we wanted to be by June, there’s still plenty of time to turn it around and be successful by the end of the year. Here are my tops tips for better execution on your strategic objectives during the remainder of 2015.

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Business Resources

Unraveling the Millennial Marketing Mystery

July 8, 2015 | Written by Matt Beuschlein

Drowning in student loans doesn't stop Millennials from spending, so there shouldn't be any excuses from companies as to why you can't connect with them.

The Millennial generation is comprised of 80 million Americans, making up a fourth of the nation’s population and representing 200 billion in annual buying power. Regardless of who they are, with those numbers and that buying power any savvy business owner should be scrambling for a piece of that pie.

Not only are they a quarter of the market, but they are trendsetters across all industries with a huge amount of influence over older generations. To complicate things, traditional methods of advertising are about as effective as a smoke signal during a hurricane when trying to reach the selfie generation.

How does one reach this seemingly unreachable market and crack the Millennial mystery?

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Business Resources

Invest in People, Not Just Processes

June 29, 2015 | Written by Matt Beuschlein

As a business owner, you invest time and effort into the well being of your business. This means spending countless hours developing your product, your business plan and your marketing strategy, but it also means investing in your people.

Any good business owner knows that happy, healthy people equal passionate and diligent employees who produce good work and fresh ideas. One way to facilitate this is through employee wellness programs that improve the overall health of the workers and the business.

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