The financial technology (fintech) revolution is knocking on our door and a tidal wave of change is coming with it. This wave is already changing the way we do business, and will continue to bring major change in financial efficiency, nurture more businesses and break the strangle hold conventional banks and other institutions have on the industry.

#MeetMixBizX is the name and networking, learning, eating and drinking was the game. BizX’s second hot topic event was a complete success. Thank you to all who attended and made last night such a smashing success.

The BizX community took over the Rumpus Room at LunchBox Labratory Seattle last night for the second BizX panel discussion, this time taking aim at all things digital marketing.

Hubspot is an amazing sales and marketing platform. But just like with Superman and kryptonite or Achilles's heel, everything has a weakness, or in Hubspots case, had a weakness.

If anything were to happen in HubSpot, data is damaged by a bad workflow, there is a system bug or an incorrect keystroke there was no easy way to see what information had changed - until now.

You almost never see people abandon their grocery laden carts in the checkout line of a store. However the world of eCommerce is an entirely different animal - it happens all the time

Roughly 3 out of 4, or 68% of prospective buyers, abandon their electronically loaded carts right at the finish line. Can you imagine the revenue represented by those lost customers? Thanks to Business Insider, it’s estimated that collectively, we’re looking at roughly $4 trillion in lost revenue.

I can’t help you keep them all, but I’d certainly like to try. Here are some steps to keep those customers from leaving their carts behind.

Brick and mortar businesses, listen up - this one’s for you. The first step to advertising your business is to get a sign. Not just any old sign either, we’ve moved past the simple “We’re Open” signs hanging in a window. The successful and often viral signs of today’s world incorporate cleverly phrased limericks, creatively designed logos and inventive use of negative space to grab peoples attention. 

Clever signage that links people to your product or place of business is the first impression that your business makes. It’s also your first line of publicity; if your well-planned notice gets seen or shared enough times, it can become a viral promotion.

Signs, however, can also point away from your business. An overdone or bland sign will reflect negatively on the quality of the company you run, the services you provide, or the goods you make. Follow these signage commandments to stand out and attract more customers.