“Trade is the best way to expand your business and get things that you normally may not get.” – Eric Solayman, owner of Elite Limousine. BizX Member since June 2006.
Ramada Ajman
Industry: Hospitality
Member Since: October 2008
Ramada Ajman Hotel Purchases Media through BizXchange for Hotel Grand Opening
BizXchange worked in collaboration with a large media buying agency to purchase the media for the Ramada Ajman hotel opening. The media budget was $1.2 million. As part of the hotel’s grand opening, they purchased PR services, exhibition space in the Business Travel show, advertising in magazines, newspapers and radio spots with BizX Trade Credits. They were able to offset 35 percent of their full cash budget with BizX Trade credits. They saved nearly $435,000 of their cash budget by using BizX Trade credits in conjunction with cash. After the grand opening, BizXchange will work to fill their empty rooms through the BizX network and pay back the $435,000 in trade credits they used to purchase media.
